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Have you ever wondered how UAE companies are gearing up for a crucial deadline that could reshape their workforce? With just a month left, the clock is ticking on Emiratisation targets set by the Ministry of Human Resources and Emiratisation as it announces new deadlines to meet Emiratisation targets

But amidst this race against time, a question looms: How are employers navigating this transformative journey? One way could be building and retaining the Emirati workforce through 160K+ Emiratis in’s database. and Ministry of Human Resources and Emiratisation have signed an MoU on promoting Emirati retention in the UAE.

Join us as we go through the strategies, innovations, and stories behind the countdown to a more diverse and inclusive Emirati workforce!


Key takeaways 

Here are a few key points to consider about Emiratisation 

  1. Previous policies 
  2. MoHRE announcement on utilizing local talent
  3. The Nafis platform


1. Previous policies

Previously, these businesses had to demand an annual 2% growth in citizen employment. However, expectations have been dramatically boosted to promote even greater Emirati worker involvement. 

The current aim for eligible firms is to hit a 4% goal by the end of this year. Subsequently, in 2024, 2025, and 2026, the threshold will increase to 6%, 8%, and a challenging 10%, respectively. 

These goals are an essential component of the government’s plan since it is understood that hiring UAE nationals in the private sector is crucial to the nation’s economic growth. Moreover, as the deadline draws near, it will be interesting to observe how businesses respond to this ambitious challenge and help realize the Emiratisation target of a more diverse workforce.


2. MoHRE announcement on utilizing local talent

The optimistic numbers provided by Abdulrahman Al Awar, the Minister of Human Resources and Emiratisation, shed light on the great progress made as the deadline for UAE enterprises to complete their Emiratisation targets draws near. 

  • According to Minister Al Awar, the number of Emiratis employed in the private sector has reportedly reached 66,000, with over 10,000 new hires made in only the first three months of this year.
  • These figures demonstrate the ministry’s dedication to increasing the proportion of Emirati workers in the private sector. 
  • Minister Al Awar has emphasized the positive effects of utilizing local talent. 
  • Moreover, he said the attention paid to national human resources would significantly shape the labor market.

As the number of talented Emirati workers rises by 33%, they comprise a sizable workforce and have proven beneficial to the country’s economy. Therefore, the UAE is prepared for major reforms to boost citizen engagement and the competitiveness of the local business environment.

Initiatives like Nafis and the execution of rules will support these changes. As time passes, observing the development and the ambition for a more inclusive and successful labor market is encouraging.


3. The Nafis platform

As an employer in the UAE, navigating the talent landscape is crucial, especially with the evolving Emiratisation targets. The recent enhancements to the Nafis platform, headed by the Emirati Talent Competitiveness Council, present a transformative shift in how we connect with and hire Emirati talent.

  • The first notable improvement is the platform’s revamped user interface, designed with employers in mind.
  • Also, the more user-friendly look and feel provide a seamless experience, making it easier for companies to post professional opportunities.
  • This expedites recruitment and ensures a more effective reach to qualified Emirati candidates.
  • Additionally, for employers, the partners section of the Nafis dashboard is now a powerful tool. It comprehensively overviews entitlements, benefits, and posted professional opportunities.
  • This feature streamlines identifying and engaging with suitable Emirati candidates for our job vacancies.
  • Moreover, the dashboard becomes a centralized hub, allowing us to make well-informed decisions while contributing to the Emiratisation goals.

The enhanced capabilities for job seekers are equally beneficial for employers. Thus, job seekers can now provide more detailed information about their educational qualifications, skills, and professional experience. Therefore, as employers, we gain access to more refined profiles, enabling us to find candidates whose skill sets align more closely with our specific requirements.

Furthermore, the increased flexibility in contacting candidates and the option to conduct the entire recruitment process through the Nafis platform represent a significant leap forward. Every step can be seamlessly executed on the platform from the initial stages of candidate selection to the final offer agreement. Consequently, this saves time and ensures the recruitment journey is well-documented, enhancing transparency and accountability to meet Emiratisation targets. 

Therefore, with thoughtful updates, the Nafis initiative empowers employers to navigate the recruitment landscape with greater efficiency, transparency, and alignment with Emiratisation policies. It positions the platform as an indispensable tool for employers committed to fostering a diverse and talented Emirati workforce.



With just a few days left, UAE companies are on the final stretch to meet Emiratisation targets. The amount of Emiratis working in the private sector is continuously growing, which is good as the deadline draws closer. is dedicated to enriching the labor market, fueling economic growth across the nation. Our MoU with MoHRe signifies a crucial step towards sustainable progress for businesses aiming to achieve Emiratization goals. Curious about hiring Emiratis? Contact us to learn more!

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